Elevating Customer Engagement with AI: Qarshi’s Website Chatbot Integration by ExD

In today’s digital-first world, customer expectations are higher than ever. They demand instant, accurate, and seamless interactions with brands, especially when it comes to support and product information. Qarshi Research International (QRI), a leader in herbal healthcare and wellness, recognized this shift and partnered with Excellence Delivered (ExD) to implement a smart, AI-driven solution: a website chatbot tailored to their customers’ needs.

The Challenge

QRI’s existing customer support channels, while informative, often relied on manual responses and delayed interactions. Customers seeking information about products, benefits, or availability had to navigate through static pages or wait for human assistance, resulting in missed engagement opportunities and slower resolution times.

QRI needed a solution that could:

• Respond to customer queries instantly, 24/7
• Deliver relevant product information on demand
• Reduce response time and improve user experience
• Seamlessly escalate complex queries to human representatives when needed

ExD’s AI-Powered Chatbot Integration

Excellence Delivered (ExD) developed and deployed a customized chatbot directly into QRI’s website, transforming how users engage with the brand online. Built with conversational AI at its core, the chatbot was engineered to:

• Provide Instant Responses 
  Users could now ask product-related questions, check availability, and access detailed information in real time, without waiting for a human agent.
• Enhance User Navigation 
  The chatbot was equipped to guide users through the website, directing them to specific product pages, categories, and resources based on their queries.
• Handle FAQs with Ease 
  From dosage instructions to ingredient benefits, the chatbot covered a wide range of frequently asked questions, providing quick and accurate answers.
• Escalate When Necessary 
  For more complex or sensitive queries, the chatbot intelligently escalates conversations to a human representative, ensuring a personalized experience where needed.

The Impact

The chatbot integration brought measurable improvements to Qarshi’s digital customer experience:

• Reduced Response Time by Over 60% 
  Immediate support led to higher user satisfaction and reduced drop-off rates.
• Improved Customer Journey 
  Visitors found relevant products faster, increasing the likelihood of conversion.
• Enhanced Operational Efficiency 
  By handling repetitive queries automatically, the chatbot freed up human agents to focus on more strategic customer interactions.
• 24/7 Availability 
  Customers could now interact with Qarshi anytime, anywhere, without being bound by office hours.

Conclusion

Qarshi’s chatbot is more than just a support tool—it’s a step toward intelligent, customer-centric digital transformation. Powered by AI and implemented by ExD, this solution has redefined how Qarshi engages with its online audience, delivering value through speed, accuracy, and simplicity.

As organizations increasingly seek smarter ways to connect with their customers, AI-powered chatbot integration has become a clear path forward. With deep expertise in artificial intelligence and enterprise automation, Excellence Delivered (ExD) empowers businesses like Qarshi to transform digital interactions, enhancing engagement, streamlining support, and delivering measurable value through intelligent solutions.

With deep roots in enterprise transformation, Excellence Delivered (ExD) combines its position as a trusted SAP Platinum Partner with forward-thinking AI capabilities to drive meaningful innovation across industries. Our work in Qarshi showcases how intelligent automation Our work with Qarshi showcases how intelligent automation can enhance customer engagement and operational efficiency in the wellness and retail space. From conversational AI to integrated enterprise solutions, ExD continues to empower organizations to elevate their digital presence and deliver seamless, high-impact user experiences.