Excellence Delivered

AI Automating Creator Pitches for GetMovig: Revolutionizing Brand Collaborations with ExD

GetMovig is a platform that connects content creators and influencers with brands through matchmaking, outreach, and insights. GetMovig simplifies the partnership process—helping creators land relevant brand deals faster, while enabling brands to access a curated pool of talent aligned with their marketing goals.
With the rise of digital media, content creators and influencers are key to brand marketing. However, manually pitching to brands, identifying relevant brand matches, and dealing with low response rates present significant challenges. To streamline and enhance this process, GetMovig—with AI solutions developed by Excellence Delivered (ExD)—leverages advanced AI-driven automation, transforming how creators connect with brands and secure partnerships.
The expansion of digital media means that content creators and influencers are vital to brand marketing. Yet, manually pitching to brands, finding the right matches, and handling low response rates remain major challenges. Excellence Delivered (ExD) powers GetMovig with AI-driven solutions for automation, simplifying an otherwise lengthy process to revolutionize how creators connect with brands and secure partnerships.

Context & Challenges

Brand collaborations for creators typically involve manual pitching, which is time-consuming and often ineffective. Creators struggle with identifying the right brands to pitch to, leading to missed opportunities and lower engagement. Additionally, low response rates from brands create frustration and limit the potential for growth. Identifying relevant brand contacts across platforms like Instagram, TikTok, and LinkedIn also poses a challenge, relying on third-party APIs that incur high costs.

Key challenges included:

  • Manual pitching is time-consuming and inefficient.
  • Difficulty in identifying the right brand matches.
  • Low response rates from prospects hinder growth opportunities.
  • High costs from third-party APIs (e.g., Proxycurl, Apollo, Hunter) for brand contact identification.
ExD’s AI-Powered Approach

ExD implemented a cutting-edge, AI-driven solution to address these challenges and transform the creator-brand collaboration process. The solution focused on automation and AI capabilities, including:

  • AI-Driven Brand Pitching
    Automating the brand outreach process with AI to generate personalized and effective email pitches.
  • Real-Time Mailbox Monitoring
    Monitoring creator mailboxes through AI to track and manage brand partnerships in real-time.
  • Data-Driven Creator-Brand Matching
    Utilizing AI algorithms to analyze key performance indicators (KPIs), such as niche alignment, engagement rates, and audience demographics, for precise brand matching.
AI-Powered Backend Development

Python, one of the most powerful languages for AI and data science applications, was used as the backend programming language. ExD’s AI engineers designed and implemented AI prompt engineering to fine-tune responses, ensuring accurate and relevant brand recommendations and automated communications.

Web Scraping for Data Enrichment

To enhance brand data collection, ExD utilized Beautiful Soup and Selenium for AI-driven web scraping. This enabled GetMovig to extract valuable insights from brand websites and enrich local databases, improving the accuracy of brand contact identification.

AI-Driven Brand Contact Identification

To streamline brand discovery, ExD developed AI models that worked alongside third-party API integrations. These AI models optimized the brand contact identification process, reducing reliance on costly third-party API calls while maintaining high-quality lead generation.

Automated Email Pitching with AI

ExD implemented AI-driven email automation using Anthropic AI techniques to generate highly personalized, high-converting email pitches for creators. The AI models analyzed engagement trends and key business KPIs, resulting in higher response rates and more effective brand outreach campaigns.

Creator-Brand Matching Based on KPIs

Using advanced AI algorithms, GetMovig, powered by ExD’s AI capabilities, ensures data-driven creator-brand matching. The AI system evaluates business KPIs such as niche alignment, engagement rates, and audience demographics to connect creators with the most relevant brands.

Impact & Results

The AI-powered automation has significantly transformed the creator-brand collaboration process by delivering:

  • Faster and more scalable brand collaborations, eliminating manual pitching inefficiencies.
  • Enhanced efficiency in the creator-brand engagement process, allowing creators to focus on content rather than outreach.
  • Real-time performance tracking through AI-powered Data Analytics Dashboards, providing key insights into:
    • Response rates
    • Successful brand matches

Conversion metrics from AI-driven outreach campaigns.

Conclusion

ExD’s AI-driven automation has redefined how GetMovig facilitates influencer-brand collaborations—streamlining operations, reducing overhead, and enhancing engagement outcomes. Our tailored AI solutions have enabled the platform to scale efficiently while delivering measurable value to its users.

As a trusted partner in enterprise AI, ExD combines deep technical expertise with a strategic understanding of business needs. We help organizations like GetMovig implement intelligent automation, optimize workflows, and accelerate growth through scalable, future-ready solutions.

In addition to our AI expertise, Excellence Delivered is also a SAP Platinum Partner, trusted by leading enterprises for delivering scalable, enterprise-grade digital solutions. Our unique position at the intersection of AI innovation and SAP excellence allows us to offer holistic, end-to-end transformation—from intelligent automation for startups to complex ERP integrations for large enterprises. This dual capability ensures we can help clients like GetMovig accelerate operations, unlock smarter workflows, and build future-ready digital platforms.

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